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Emotionally Charged
Role
Art Direction, Creative Concepting, Creative Technologist, Video Editor
Apps
After Effects, ChatGPT, Kaiber, Midjourney, Photoshop
Art Director / Video Editor
Copywriter
Brand Strategist
Mentor
This project was done under the guidance and support from Professor Oscar Betancur for the Future Lions Innovation Challenge 2023 with a brief from Volvo. Volvo addresses declining safety perceptions and emphasizes psychological well-being, planetary safety, and innovation beyond cars to uphold their pioneering role in protecting individuals and the planet amidst the climate crisis. The brief states in 2023, the focus is on urging young individuals to safeguard life on Earth and explore innovative technological solutions to enhance people's safety and well-being.
This project was given to us and finished from ideation to final in three weeks.
